| Lexmark starts the year with even more additional margin opportunities for resellers |
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Marlow, United Kingdom -
05/01/2004
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Lexmark International, the printer manufacturer, is demonstrating its continued commitment to helping resellers make more margin this New Year with new price promotions on some of its best selling laser* and inkjet** printers. Reductions start from £10 up to £57 giving resellers the choice of making more margin or reducing their sell price to gain more sales. Resellers should contact their distributors to find out what savings they can make.
Lexmark is also introducing a chance for resellers to claim capital bonds for selected All-In-Ones:*
X6170 – £10
X6190Pro – £10
X125 –£15
Kevin Spinks, director of SMB for Lexmark UK said, “The SMB market is a major focus for Lexmark and the channel represents a key route into them for us. These promotions are designed to lower costs for the reseller, and thereby increase their margins. Our primary focus this year is to make Lexmark the number one printer margin-provider for resellers, and these promotions are a fundamental part of that aim.”
For more details, please visit www.reseller.lexmark.co.uk or call 08704 421 506.
* Promotional Period: 5 January 2004 – 31 March 2004
** Promotional Period: 5 January 2004 – 30 January 2004
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