| Exclusive Online Promotion demonstrates benefit of 100% Partner Programme |
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Marlow, UNited Kingdom -
14/10/2004
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Lexmark International, the printer manufacturer, today announced the launch of a new online promotion tool available to its 100% Partner Programme members. The online channel site will provide a range of compelling new promotions for resellers over the coming months which can dramatically increase margins on sales of some of Lexmark’s most popular devices.
To mark the launch of Lexmark’s new colour lasers, the company is providing an exclusive offer to resellers who have signed up to the Lexmark 100% Partner Programme.
The special online promotion offers resellers one C760 or C762 network printer with significant price reductions. The C762 has £100 off the standard buy price for its network model and the C760 has £200 off its network model price. Models under the promotion are the C760n, C762n, C762dn and C762dtn. The limited promotion runs from 18th October and will continue until stocks run out.
This promotion is available via the Lexmark reseller site, only to Lexmark 100% Partner Programme resellers - an additional advantage of belonging to the programme. Resellers who qualify for the promotion simply log on to the www.reseller.lexmark.co.uk website to take advantage of the offer. The new on line promotion tool then allows them to read about the offer, select the distributor they want to order from and the offer they want to take. The order is then fulfilled by their chosen distributor.
“The online site and promotion is a great margin-making opportunity for our 100% partners,” said Giovanni Giusti, UK Country General Manager. “The new online promotion tool is easy to use and provides great value as the C760 and C762 offer shows. It is just further demonstration that it pays to be a Lexmark reseller.”
For more details, please visit www.reseller.lexmark.co.uk or call 08704 421 506.
* Promotional Period: the C760 and C762 network printer promotion is available from 18th October and is available while stocks last.
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