Resellers that purchase a printer from the Lexmark C750 or C910 colour laser ranges, or the X620e, X750e or X820e multi-function printer (MFP) ranges before 30th August 2002 will receive a FREE Philips 28” widescreen TV, while stocks last.* In addition to this, with every printer from the Lexmark T522 range purchased, the reseller can get a FREE Philips MC50 audio system.
This Lexmark midsummer promotion aims to give resellers more flexibility with what they sell. The TVs and audio systems can be sold on to customers in education or leisure for example, providing greater scope for increasing margin.
Jane Cronin, director of channels and marketing for Lexmark said, “At Lexmark we are conscious of the pressures that resellers are under. We’re currently increasing the support we give them and, in line with that, we have designed these promotions to give them something extra and different without compromising the opportunity to make increased margin.”
Promotion details:
Buy any one of the Lexmark C750, C910, X620e, X750e and X820e range and receive a FREE Philips 28" Widescreen Television.
Buy any one of the Lexmark T522 range and receive a FREE Philips MC50 Audio System.
* Terms and conditions apply, value of products are approximate.
